Monday, February 2, 2009

5 Methods to Keep Visitors Coming Back

Loads of profitable websites rely on repeat visitors to their site to account for a major amount of the traffic to their website. Visitors that come back are easier to convert into buying customers because as they keep returning to the website, the more they will gain more trust in your website. The credibility of a site is the very thing to think about for success. So it is to your benefit, you should keep visitors returning to the website. You can use some of the following methods:

1) Start a forum, chat room or shout box. When you have created a forum, chat room or shout box, this creates a way of giving your visitors somewhere to voice their opinions and exchange views with like minds - they will all be visitors to you website. When conversations grow, with many responses a feeling of community will also result from this and your visitors are extremely likely to start returning to your website almost instinctively every day.

2) Start a web log (blog) having an internet journal, or what is usually called a blog, on your website and continually keep it updated including all the latest news about yourself and products that may help the visitor. The general public are always curious looking for information and they are highly likely to keep their eyes constantly glued to the monitor of your website if you post fresh news consistently. You will also gain lots of trust because you are showing to them that you are also a real life person!

3) Carry out polls or surveys. More methods that can benefit your site are polls and surveys there are other methods of getting visitors involved that you should most certainly consider introducing to your website. They can give a quick way for visitors to show their opinions and to interact on your website. You should probably consider the idea of publishing polls or surveys that are very relevant to the specified customers to your website so that they are kept interested enough to find out about the results to the polls and or survey.

4) Hold puzzles, quizzes and games, just think of the amount of office workers that are doing nothing at work from day to day, and you can imagine just how many people are likely to visit your website if you give those lots of very interesting and addictive methods of entertainment. It will also benefit you to can hold competitions that will award the high score winners and keep them attempting time and time again to win the prize.

5) Update frequently with fresh content. You should be updating your website on a frequent basis with new information that will ensure that every time your visitors return to your website, they will have some information to read on your website. As you have probably guessed, this is the most popular known and most powerful method of getting visitors to return to your website, but you are in luck because this is also something that is not done very well out of all the traffic generating methods, because of the laziness of webmasters. People won't enjoy browsing a website that looks the same and never changes over the years, so be sure to keep your website updated with the latest information.

About the Author

Uchenna Ani-Okoye is an internet marketing advisor and co founder of Top Affiliate Programs

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Saturday, January 31, 2009

Social Network Marketing & Why Your Business Depends On It

by Kristi Ambrose

If you have a website or a business online, chances are you already know that Social Networking sites like Myspace, Facebook, Twitter and Moli are fantastic tactics in order to market and promote your business(es).

If you are new to the Internet you might need a few tips, however, on how something like this works and most importantly why something like this works. That's where this article comes into play! One of the most important things you need to remember about marketing is that just because your spending a truck load of money, doesn't necessarily mean you're going to make a truck load of money.

In some case's quality websites that have free membership options like Facebook and Myspace can really allow you to create a great selling point without spending too much money. The main part of a business is your advertising margins versus profit margins.

And you never want to spend more money advertising than you are making back. This is called profit loss and it's how a lot of businesses get lost on the road to going out of business or worse; bankruptcy. It's a good idea to strategize your marketing plan beforehand.

Of course you can try little things out here and there like PPC for example but, I really wouldn't put all your eggs in one basket! It's a good idea to also spread your "money" out to a few different tactical campaigns but also make sure you are keeping track of where your money is going and if you are flipping or flopping as far as profits go. With Social Network marketing you have two different options. You can use something like Myspace PPC (which most people haven't had luck at) or you can use the free option.

Places such as FaceBook and Myspace have some really awesome facets of their websites which will give you the business person more of a global outreach than ever imagined. Besides your actual profile you also have comments, PMs, groups, classifieds, bulletins, chat rooms and so much more. Even on something like FaceBook you can actually "develop" an application and integrate your business idea into it.

For example, a few weeks ago this guy I met was an affiliate of a poker website so he decided to try the application idea which allowed him to incorporate his business and business idea into the application. This got people interested and "hooked" into what he was marketing, which in turn made people want to go to the website and find out more!

This is what you want! The "reach" that I was speaking about before has to do with all the people that belong to these websites and the Internet Marketing options available to you. These people come from all walks of life, all ages, all ethnic groups, and they all are on these sites for different reasons. But just like you, their reason also has to do with "networking" with other members.

If you have even a hundred "friends" on a site like Myspace I can absolutely guarantee that each one does something different, is looking for something different, and are from different places across the world. This is what I love about Internet marketing, even though we are in a financial bind right now with our country, a lot of other countries aren't having any effects whatsoever.

This allows for you the business person to reach out to these countries and these people which could very well result in a lot of money making opportunities! Even if you gave the Social Networking option a try for a few months, I have no doubt that you would see a leap in profits.

In a world such as this any profit is a good profit. But a profit that is efficiently maintained through use of Social Network marketing could just be the golden op you have always been looking for! This is something easy to do that anyone can accomplish. Mistakes are meant to be made as long as you learn from them then it was all worth it. Try asking some of your marketing buddies about the ads or "scripts" you are posting this also gives you a good idea of where you are going wrong or right and don't be afraid to be critiqued.

I don't know about you but, I would rather have personal friends critique me and make more money than for them to spare my feelings and live mediocre! Live the life you were meant to live, try out Social Network marketing the next time you need to try a new marketing option.

About the Author

This author is a HUGE fan of internet marketing

Article Source: Content for Reprint

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Thursday, January 29, 2009

Top 10 Reasons Why Link Building Must Be an Ongoing Process for Your Website!

With the search engine algorithms changing continuously, link building is becoming one of the most effective ongoing marketing strategies for online marketers. Link building is one of the major factors influencing a website's ranking in search engines. Here is why link building must be an ongoing process for your website promotion

1) Retaining Search Engine Position

There are many websites that achieve higher rankings in search engines for days and then gradually disappear from the top positions. The most possible reason behind the decline in the position is terminating further link building campaign. As there are millions of websites in competition on the web, you need to consistently increase the number of links to your website to retain your search engine positioning for longer. That is why the SEO service providers continuously try to build links for the websites making it relevant to achieve top positions.

2) Increasing Volume of Links

While ranking a webpage, search engines count the quality as well as the volumes of links to the pages. An ongoing link building process keeps on increasing the number of relevant links to the websites and simultaneously contributes to the search engine positioning. The function of SEO services includes an increase in the number of quality links and with continuous link building campaign they can build credibility for the website.

3) Continuous Online Promotion

Ongoing link building is extremely useful for consistent online promotion. With thousands of competitors out there on the web, your services need proper advertisement process to linger in the memories of your audience for longer. Continuous link building solves that practical purpose and simultaneously maintains rapport with other websites.

4) Optimizing for New Keyword

With the changing search behavior of the web users you ought to optimize your website with newer sets of keywords to increase the searchability of you website. The continuous link building process helps your SEO services campaign for the new keywords in the long run. Unless you conduct campaigns for new keywords with link building, you may lose the potential traffic.

5) Keeping with the Changing Search Engine Algorithm

The search engine algorithms are changing frequently and the advanced technologies of search engines prefer new techniques of link building. The providers of SEO services who are aware of this fact need to update themselves with advanced search engine optimization strategies leaving behind the obsolete methods. For instance, the reciprocal or two-way link building is no more valuable for search engines like Google.

On the other hand, links from forum sites and Press Release sites are relatively important for any website. Links from social networking site have become the latest trend of the SEO services. Your ongoing link building techniques will help you keep tab on the current search engine optimization techniques and secure links preferred by search engines.

6) Links Increase Usability of Your Site

Links are navigation medium between two documents from two different websites on the web. More number of links to a document proves its higher usability. If you consistently increase the volume of links to your websites, it will add to your credibility and also boosts your site's search engine ranking.

7) Search Engines and Visitors

Everyday, hundreds of new websites are launching on the web and the search engines and visitors are crawling through these sites. New webpages also get crawled and indexed by search engines while visited by human visitors. Your ongoing link building campaign will widen the chances of search engines visiting your sites more frequently.

8) Fresh Information to Your Visitors

Link building strategies such as article marketing is a robust way of informing and educating your visitors about the ground-breaking ideas on your products and services. Informing your visitors on regular basis can be critical to your success in search engine optimization process.

9) Maintaining Bond with Your Visitors

Link building goes beyond building incoming links for your website. It is about communicating with your prospective visitors and consistently establishing the trust factor which is essential for any strategic SEO services.

10) Updating Your Customers

Blogging and distributing press releases are two of the most effective link building processes for updating your existing customers and prospects on the recent developments. Apart from generating relevant links for your website, these SEO services often prove to be very useful in creating credibility in your visitors mind.
About the Author

Rahman Mehraby is the SEO Expert at Site Booster who offers affordable SEO services to all websites. He provides effective Link Building Packages too. Visit his website Booster at:

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Wednesday, January 28, 2009

Tips to Feed, Indulge and Guide the search engine Robots

by Meenka Pandita

Many people believe that when a search is made in the search engines, the search engines check out the internet to find relevant information. However, this is not true.

According to leading companies providing SEO services, the search engines do not check out the internet to find relevant information about a search requested by a user, but use a robot to surf through the internet. The so-called robot is actually a simple software program which surfs the different web pages available on the internet and stores the relevant information in the database of the search engine. Therefore, when a user looks for certain information using the search engines, he/she actually checks out the information collected in the database of the search engine by the robot.

If you want your website to be ranked high in the search engines, you need to ensure that the search engine robot finds relevant information in your website that the robot might be searching for.

SEO Company in India suggests the following tips which will help your website to achieve a better ranking in the search engines:

Feed the robot: In order to feed the robot, you need to optimize more than one page of your website. Optimize your web pages for different but related keywords so that the robot finds the website to be relevant to a topic. More optimized pages mean better results. The more time and effort you put in, the better results you will achieve. After all, there is no shortcut for success.

Indulge the robot: The appearance of the website is not the same for the robot as you see it. The robot sees only the HTML code and extracts all information from it. Therefore, you need to ensure that, the HTML code of your web pages contain the right information at the right place.

The title tag, meta tags, headline tags, links, keywords in the body text should be in the right order and contain keywords in the right density. In short, SEO India experts believe that your website should be perfectly structured for the search engine robots to achieve better rankings.

Guide the robot: An important aspect of the website structure is the navigations and the internal links used. The website should have text links which are easy to follow and leads to different pages of the website, which you want the search engine robots to see. If the website has poor navigation, the search engine robots will skip the unlinked pages. It is suggested not to use Flash and images everywhere, as robots cannot read it.

According to companies offering SEO services, if the search engine robots are able to index your web pages, you will be able to achieve better page ranking for your website. Better ranking will help to draw in more potential customers and help your business to grow and earn profits.

The author is a business writer and has done masters in Computers. Visit at to know more about SEO services , SEO Company in India and SEO India.

Article Source: Free Articles ArticleSnatch Article Directory

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Tuesday, January 27, 2009

How to Get Unstoppable Traffic to Your Website Day In, Day Out

by casey gentles

There are so many different ways to drive targeted traffic to any website and yet so many person only manage to get a handful of visitors to their websites per day. There are free ways to drive traffic and paid techniques to drive massive amount of visitors to your websites. Both methods have their advantages and disadvantages. However today I will focus on some of the free ways to drive targeted visitors to increase website traffic.

The first thing you have to do, is ensure that you are focusing on the right keywords. This means you want you website title, meta tags, page description and page body to contain your keywords. If you are targeting the wrong keywords then the likely chance of you getting targeted visitors to your website is very slim.

Now that your website is optimized, the next thing you want is for the search engine to know about your websites. To do this, it is best to manually submit your websites to as many website directories as possible making sure you use your keywords in the titles you chose. It is important to note that you will not get much traffic from these website directories, however you will get what are known as a back links to build your websites page ranks to get better positions in the search engines and hence more traffic.

Once you websites are indexed in the search engines, you will notice a little trickle of traffic start to flow in. Now you will need to get more backlinks to get higher positions in the search engines. You can write articles and submit them to some of the top article directories with a link with your keywords pointing back to your website. This is a very effective method to get traffic directly to your website as well as most people who reads your articles will click through to your website to see what you have to offer. Therefore it essential that you write quality articles that provide useful information for your readers.

Want to learn step by step how to get over 15000 unique visitors to your website every month?

Download your FREE "Unstoppable Traffic System" report that shows you how to generate 15,000+ unique visitors per month at no cost! =>

Article Source: Free Articles ArticleSnatch Article Directory

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Monday, January 26, 2009

Traffic Generation-The Heartbeat Of Your Online Business

by rhaeny

Traffic generation should be at the top of your list of must do activities if you want to have a successful online business.

If you don't get traffic, you don't get visitors who turn into subscribers, who turn into buyers. But this is one of the hardest things to do, because there is so much information that can send you in so many different directions. I hope that by the end of this article I will add some clarification on this topic for you.

If you think about it, there are only a few possibilities of bringing a steady flow of long term traffic to your website. That is your goal isn't it? Long term traffic?

There is article marketing, backlinks, organic search engine traffic and Pay Per Click. Article marketing is advertising by writing articles that are keyword rich, not keyword stuffed, about a subject and then submitting them to article directories for exposure.

Article marketing includes using both paid and free advertising. Backlinks are simply links on other peoples site pointing back to your site. The more of these you have, the higher your site will climb in the rankings.

For example, say you like something I wrote about on my blog. You then write about it on your blog or website and include a link back to my article. There you have it. That's called a backlink.

You see backlinks all the time and probably just didn't realize what they were called nor understand that they hold a significant value to the website owner.

Organic search engine traffic is just a fancy way to say that the results of any search that is found on the left side of your screen is the natural or organic results of your keyword search. Anything on the right of the screen is paid advertisements that are keyword phrase driven.

Pay Per Click is pretty much what is says. You pay for advertising using a keyword phrase, and when a visitor clicks on your ad, you pay for that click in hopes that you will sell whatever you are promoting.

The industry average for PPC is 1 out of every 100 clicks will result in a sale. So you better make sure that the amount of money that it will cost you for a hundred clicks is far less than what you will make for a sale. The difference will be your profit so make that amount something you are comfortable with.

For example, if you choose a keyword that costs 10 cents per click and the product you are promoting will yield you a $30 sale, then you will have earned a $20 profit.

10 cents X 100 = $10.00

One Product Sale = $30.00

$30 - $10= $20.00 profit

The calculation of profit is easy, but PPC itself is a whole lot more involved than that, but I just wanted to give you a brief overview of how PPC works. Do not attempt PPC based on any discussion here or you will be sure to lose your pants.

Okay so let's move on to the methods of traffic generation that are more reliable for long term effects - article marketing, backlinks and organic traffic.

I want to concentrate the discussion on these because they can be free to do and can yield the most long term effect. I am eliminating PPC because when your campaign ends, so does any residual effect.

Backlinks are generally used to increase your page rank (PR). If they are built properly you will naturally increase your PR over a period time, which is what the search engines are looking for.

The gradual increase of good quality backlinks will build your site up to get organic search engine traffic. So these two methods heavily rely on each other.

A long time ago people used to create hundreds of backlinks which were not relevant at all to the theme of their website. This increased their PR drastically, but the search engines finally caught on and now if you try that tactic your site could get permanently banned.

Now nothing has change from what was needed back then versus what's needed now in regards to backlinks to raise your PR. The difference now is that you need to build highly relevant and high quality backlinks.

If your site is about building decks, then don't try to link to a site about gardening just because it has a high PR....remember the relevance and quality factor? However, if your site is about fishing, and you link to another site about fish bait; well this would be a very good backlink. Can you see how the relevance of your backlinks plays such an important role now?

If you think about this, it makes perfect sense. Why should the search engines give you a high PR just because you can paste a bunch of links on your site that probably have nothing to do with your subject matter? That's what is called a link farm.

But if you build these links the right way, the search engines will pay you dearly for it by giving you organic search engine traffic, which is THE best to have.

Also I did not forget about article marketing. You can use article marketing to help create those quality backlinks too. If you submit your articles to article directories, they will get published all over the internet.

Therefore when you write your articles and include that backlink to your site, you are killing three birds with one stone. You are helping fulfill the need of backlinks; you are gaining new subscribers and making sales.

And don't forget that the more articles you write, the more quality links you will build, and the long term residual income is bound to come.

About the Author

I invite you to acquire more information on how to start, build and manage your online business. You can get instant access to future updates on all the tips, tools and advice by simply visiting NetBiz Handbook

Article Source: Content for Reprint

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Sunday, January 25, 2009

Online Business - Ideas To Promote Growth

by Nugu

A lack of growth after a period of time is something that nearly every online business has experienced at some time or another. If you are not doing the correct things it is not uncommon for an online business to reach a plateau and even drop backwards.

Let's take a look at 4 ideas that you can implement to increase growth and take your online business up to the next level.

So let's get started - have you thought about becoming an online detective? Very little is hidden on the internet so you may as well take advantage of being able to easily find out what your competitors are up to! You could start off by finding out what sites are competing with yours by typing your main keyword phrase into the search engines and then take a good look at the businesses that appear on the first page of the search results.

Things to look out for are their marketing strategies, what products are they offering and at what prices, the general look of the website, incentives offered and so on. Have a look to see if they are offering incentives such as free ebooks to purchasers or a free newsletter to subscribers? This exercise will provide you with ideas on how you can improve your own online business.

Secondly, you need to understand your customers and know what they are looking for. The internet provides many places that you can find prospective customers. One reason for the lack of growth in your business could be that you are not reaching the full potential of your target market.

As an example, social media is something that many people are involved with online in one form or another. It is important therefore to market your business in multiple ways online in order to experience growth.

Are you meeting new potential customers through the social networks and bringing your business alive with the use of video? Are you making regular posts on your blog and do you invite your readers to leave comments, which will give you the opportunity to interact with them?

The internet changes rapidly and those marketers who do not keep up with the pace will experience a lack of growth. To get your online business to the next level be in a position where you can reach out to as many potential customers as possible by being involved in multiple markets.

Thirdly, whilst knowledge is a great thing, it is totally useless if you do not put it into action. So as you do your research you need to be making notes of your findings and putting together a strategy that you can implement to take your online business to the next level.

By working on a daily basis and implementing your new strategy your business will in time move to the next level. You need to implement strategies such as viral marketing, social networking, video blogging, trading links with high PR sites and any other methods that your competitors are using.

Last but not least, it is really important that you keep track of the progress your online business is making and when you discover what is working then put in extra effort and do more of it.

If you not getting the results that you hoped with a particular method, then find other ideas to implement.

You will never go wrong if you continually add new and unique content to your website in a variety of ways. The key things that you can monitor and see results from are unique content and back links and these ideas will take your online business to the next level.

About the Author

Cynthia Minnaar runs her own Online Business Ideas website full-time from home. She invites you to visit her internet marketing guide for more marketing ideas to take your business to the next level.

Article Source: Content for Reprint

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